6 Best WordPress e-Commerce Plugins
WordPress is world-renown for its flexibility and ease of use. In fact, one of the reasons why it became so popular is due to the fact that it adapts to every possible situation.
Of course, WordPress is also great for e-Commerce purposes. In fact, just two years ago WordPress acquired WooCommerce, the popular shopping cart plugin that changed the way we sell online.
The truth is WordPress has a history with successful e-Commerce plugins and now is time to uncover them for you.
Why Use a WordPress Plugin for Your Store?
I guess this is an obvious question you would ask yourself. The answer is:
- Because these plugins will benefit from the flexibility of WordPress
- They are usually free and quite comprehensive
- Most of them are open-source and are powered by large development communities
- You can scale up your store and even migrate when you need to
- Great for people who are already familiarized with WordPress
Even though WordPress is not specialized in e-Commerce, these plugins can handle quite some powerful stores. Without any further ado here are the best WordPress e-Commerce plugins of all time.
Is the most popular e-Commerce platform of all time and the most beloved WordPress plugin. WooCommerce has been downloaded over 30 million times and is responsible for over 25% of the e-Commerce sites available online today.
WooCommerce is also used by powerful brands like: Duracell, ClickBank, The Spectator, Taylor Swift Store, Men’s Health, Gabriel Iglesias etc.
Benefits of Using WooCommerce
Here are some of the pro’s of using WooCommerce for your store:
Plenty of Payment Gateways
WooCommerce is one of the most well-equipped e-Commerce platforms in terms of payment gateways. In fact, there are over 100 payment gateways available in the official extensions repository.
Thousands of Themes and Extensions
If you are a WooCommerce user, then you will love to see that there are hundreds of amazing themes available for free. If you want to buy a professional theme, then you can go to ThemeForest and buy all sorts of professional themes for $60 or less.
Some other features that make us love WooCommerce:
- Has Plenty of Documentation (YouTube Videos, Guides, Tutorials)
- It’s the Easiest to Customize
- You can Scale Up with No Limits
- Fast & Clean but Supports Thousands of Extensions
- Supports Coupon Codes, Custom Shipping Classes
- Unlimited Product Variations
- Translated in Most Languages
- No Limits Whatsoever
WooCommerce is our no1 recommended plugin in this list. The reason why we believe you will love it too is because of its comprehensive interface and the number of customization options.
On top of that, you can run your WooCommerce store in just few minutes without having any technical skills.
JigoShop is actually the plugin on which WooCommerce is based. In fact, JigoShop started as a GitHub project and WooCommerce was developed as a fork of JigoShop.
Jigo is a powerful and stable platform that was downloaded over 500.000 times. We like Jigo because it keeps it simple and doesn’t alter the WordPress environment that much.
You can set-up a JigoShop in just minutes and use one of the 30+ highly customizable themes to make your store look and feel amazing.
Another thing that makes JigoShop special is the SEO Deluxe Plugin. This plugin helps you optimize each product and make the most out of free search engine exposure.
It’s a great solution that deserves spending some money on extensions and themes.
After all, it includes some great features like:
- An Advanced Reporting Systems (visual and user friendly)
- Plenty of Free & Premium Payment Gateways
- Great Design & Customizations
- Hundreds of Extensions
3. Easy Digital Downloads
As the name suggest, this is an e-Commerce platform (plugin) designed especially for digital products. In fact EDD is the most popular solution to help you seel eBooks, digital courses and pretty much every type of file that can be downloaded.
EDD makes it easy for your customers to manage their inventory of bought products giving them full access 24/7.
Easy Digital Downloads is lightweight, fast and completely free for download. We recommend you to use it whenever you want to sell digital stuff online.
Another great thing that we love about Easy Digital Downloads is the extension repository. Here you can download multiple payment gateways, email marketing tools such as Aweber integration, Slack, Amazon S3 and many other similar extensions.
Top things that we love about Easy Digital Downloads:
- Customer Record Management
- Discount Codes Creator
- Advanced Reporting & Analysis
- Payment History
- Download Logs
- Supports Affiliate System Integration
Shopp is a clean and minimalist e-Commerce solution which comes ready out of the box. Shopp is completely free and available for download at the official WordPress plugin repository.
We recommend Shopp to people who don’t have a large number of products and don’t want to bother with a highly sophisticated platform.
Shopp has few features, but all of them are great and easy to manage. Top Shopp features:
- Shipping & Tax Estimates
- Unlimited Product Variations (colors, shapes, sizes etc)
- Create Promo Codes & Vouchers
- Add Related Products
5. Shopify for WordPress
I know many people that are huge fans of WordPress and others huge fans of Shopify. Two great platforms with unlimited capabilities and scalability options!
Wouldn’t it be great if we can combine them and build an unbeatable online store? Well, now you can thanks to Shopify for WordPress.
This is a simple WordPress plugin designed to offer you full control over your WordPress blog or website, but enhance it with the Shopify e-Commerce experience.
Thanks to this plugin now you can host your own Shopify website and still build and manage great blogs and sites using WordPress.
Some of the features that we love:
- Supports Unlimited Products
- You Have Access to Over 70 Payment Gateways
- Sales Analytics Panel
- Secure, Beautiful Design, Best User Experience
This is a premium WordPress plugin that we consider worthy of your time. What makes Cart66 differ from the competition is the ability to customize each product individually.
You can do this by creating, adding or removing product fields that you created. On top of this, Cart66 is PCI compliant and embeds over 110 payment gateways available in over 100 countries.
It’s basic Ember plan starts at $9.99 / month and has a features list that covers plenty of aspects required for a professional online store.
Among the features that we really enjoy:
- Supports Unlimited Product Variations
- Shipping Classses
- You can Create Coupons & Vouchers
- Build Email HTML Templates
- Create Product Bundles
- Customer Notifications
- Recurring Billing
The list goes on and on. Keep in mind that Cart66 offers 2 main packages and the upgrade is $200+ / year.
6. WP eCommerce
One of the very first free eCommerce plugins designed for WordPress. In fact WP eCommerce is available since 2006 offering solutions for people who want to sell memberships, subscriptions and even physical products.
We used to consider this platform quite rudimental, but it evolved a lot over the years. Now it supports a pretty detailed video documentation, shipping options and tons of hooks to help you customize it according to your preferences.
WP eCommerce will keep the WordPress interface the same, but it will add some extra features that will make selling products accessible to everyone.
We really enjoy the marketing tools to help you sell more, the shipping modules and tax management. You can also opt-in to use free payment modules like: PayPal, ProPay or WorldPay.
- Advanced Visual Reporting
- Automated Marketing (Social Share, Surveys etc)
- Product Variations
- Coupon Management
- Decent Support
We highly recommend WP eCommerce for small to medium-sized online shops, boutiques or digital product sites. If you want to power a larger website, then we recommend you Shopify or WooCommerce.
Even though WordPress isn’t an e-Commerce based content management system, it supports quite some powerful plugins. We believe that running your business on a plugin like WooCommerce or Easy Digital Downloads can drastically improve the management of your store and can automate plenty of tasks.
Another thing that we really consider beneficial is the fact that these plugins are open-source and you can always develop them according to your preferences with some development skills. (or by hiring someone)